From brand campaigns to product launches, I craft multichannel copy that connects, converts, and tells stories worth sharing. Every word is a deliberate choice to create work that resonates and drives results.
Describe the brief, the problem you were solving, or the opportunity you were addressing. What was the brand trying to achieve? What were the constraints or challenges?
"Your most powerful headline or tagline here - the copy that made the campaign work"
Explain your copywriting strategy across channels. How did you develop the voice? What was your creative insight? How did the copy work across print, digital, social, etc?
Featured channels: Print ads, digital display, social media, email campaign, landing page copy
Results, metrics, awards, or outcomes. What happened after your copy went live? Be specific with numbers when possible.
Describe the brief and the challenge. What was the market situation? What was the competition doing? Why did this brand need your help?
"Another powerful piece of copy from this campaign"
Tell the story of how you developed the campaign. What was your strategic thinking? How did you find the brand's authentic voice? What made this campaign stand out?
Share the outcomes and recognition. Awards, engagement metrics, sales lift, brand awareness increase, etc.
Your bio goes here. Talk about your background as a copywriter, what drives your work, and what makes your approach distinctive.
Share your experience - the types of brands you've worked with, the campaigns that shaped your career, and what you're passionate about in copywriting and brand storytelling.
This is where you connect on a human level and show what it's like to work with you. Keep it authentic and compelling.